You might’ve heard about personality types or personality archetypes on social media or other platforms. We solve a quiz or two, and it tells us about what kind of person we are. Jung’s personality test is one of the most popular tests, which places you within 12 different archetypes. When it comes … Read more
Building a strong brand is an integral part of any home-based business. It entails providing your business value, identity, and voice to let your customer know your company deeper and win their loyalty and trust. While most companies can give the time, patience, and efforts it requires, not all have ample financial … Read more
Ever heard the saying, “Two hands are better than one”? It’s never truer than in the case of two companies partnering up to stretch their promotional dollars and reach. Even the most time-pressed organizations can generate more leads and gain additional customers with little effort through creative cross-marketing campaigns. These campaigns can … Read more
What are Brand Archetypes? A successful brand is built upon its own unique personality or perception in the minds of its customers. Just like a person, the way people perceive about a brand has a huge impact on the success of a business. Although each human is a unique individual with his/her … Read more